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Source: My Daily via Naver
by VITALSIGNon March 4, 2011

With the dispute between YG Entertainment and KBS’s “Music Bank” heating up, many have turned to question just how difficult it is for artists to gain even one appearance on Korea’s major music shows, and what that appearance actually means under the business table.

The Korean music industry currently houses three public broadcast shows on MBC, SBS, and KBS, along with a cable show on Mnet. While some may complain that these are far too many considering the fatigued conditions popular idols are forced to work in, the shows are actually limited in their ability to showcase actual music, as they serve as a bigger purpose in the industry and for their networks.

For the hour they air, a maximum of 20 artists are allowed to perform. But even then, they’re asked to perform with ‘broadcast edited’ versions of their songs that are edited down.

Starting in 2008, broadcast companies began asking agencies for edited MRs between two to three minutes in order to make room for more performances in a shorter amount of time.

Despite such efforts by broadcast companies to showcase more music, the digital age has brought out the debuts of countless of more artists each day, and it’s become virtually impossible for music programs to keep up and make room for the saturated market.

One production agency that houses a rookie singer commented, “In order to grab an opportunity to appear on a music program, you have to make a request two months in advance. Even then, your chances of being accepted are slim.”


The growing number of new artists has put music programs in a favorable position to make certain demands that they otherwise couldn’t have before.

Music programs are demanding that artists from influential agencies make an appearance on their variety programs in order to gain entry to their music programs.

As variety programs brings in 2x viewer ratings than music programs, the public is led to believe that idols are looking for bigger promotional opportunities by making variety appearances, but such is not the case.
For every hit variety program a network has, there’s also another one lagging behind. In order to give the lower one an extra push, broadcast companies will demand an appearance from a popular agency for the show, otherwise the artist is not granted an appearance on their music program.

One girl group manager made a visit to a broadcast station as his girl group prepared for comeback, and was asked to promise that he’d let them appear on a variety program suffering from poor viewer ratings in exchange for a music program appearance. Despite the recording being expected to take over five hours long, the manager had no option but to say yes in order to secure a position on the music program.

Such situations are said to be leading the increasing fatigue and dangerous health conditions amongst idols in the music industry, as their work basically amounts to a three minute long appearance on one music program.

In addition to ‘the singer’s talent and their song’ being conditions for requesting an appearance, the condition of ‘the broadcast company and their relationship with the agency‘ has been added, at least according to one music program producer, which demonstrates the power music programs hold in the entertainment industry.


Big Bang to make their “Music Core” comeback next week



Source: Newsen via Nate
by VITALWARNINGon March 4, 2011

It was recently announced that due to a change of plans, Big Bang will be making their MBC “Music Core” comeback next week, as opposed to this week.

“Music Core” PD Jae Young Je told Newsen on March 4th, “We got a call from YG that they will be making their comeback next week, rather than this week. The agency wanted the group to have their comeback performance next week, so we approved.”

The PD continued, “As of right now, detailed decisions on their stage have not been made. We still have a lot of time remaining until then, so we will need to undergo more discussions. We haven’t yet decided on how many songs or minutes they will sing.”


“Music Bank” PDs reveal YG Entertainment demanded a 10 minute comeback stage


Source: Newsen via Nate
by VITALSIGNon March 3, 2011

The conflict between YG Entertainment and “Music Bank” seems to be getting deeper as Big Bang’s comeback draws nearer. “Music Bank” representatives have revealed today that YG Entertainment had made an explicit request for a 10 minute comeback stage.

An interview with Music Bank’s PD Kim Sang Ho and PD Kwon Jae Young on March 4th revealed, “YG Entertainment specifically asked for a 10 minute comeback stage for Big Bang. There has never been an artist who was allotted 10 minutes for a stage in Music Bank’s history.”

They continued, “TVXQ, BoA, and 2NE1 were all given seven minutes. By asking for 10 minutes, they’re saying that they want to perform three to four songs, but that is out of the question. We have to consider terms of fairness for the other artists. We understand that it is a request that a company is allowed to make. However, the fact that they are publicly making it seem like this is an issue of broadcast company tyranny, when they are the ones who refused to perform if they were not given what they wanted, is something we absolutely cannot understand.”

“If they had instead reasoned that they were not able to express what they wanted with a limited number of tracks, and made a subsequent request to lengthen it, we would have been understanding and cooperative. But we, too, have a program to balance. It’s hypocritical for them to refuse to appear on the program if we don’t acquiesce, while at the same time, making this entire issue out like our company was a tyrant to the public.”

Allegedly, “Music Bank” reasoned to YG Entertainment that it would be difficult to give them 10 full minutes, as it would give the impression that they were giving special treatment to YGE artists; not to mention the fact that it would be outright unfair for other artists.

The two PDs continued, “We will request another appearance from Big Bang if they are nominated for the ‘K-Chart’ next week. Whether they appear or not is their decision, this is not something we can make a problem out of. It’s extremely difficult for us to understand their sense of entitlement.”
PD Kwon concluded, “In the case of SNSD’s ‘Hoot‘ promotions, we only decided on the number of tracks after they agreed to appear on the program. At the time, because of an imbalance with the comebacks of other artists, they settled on a one-track comeback. We have to take fairness into account, and an average comeback stage consists of two tracks. The fact that YG Entertainment is asking us why we’re taking fairness into account is odd reasoning on their end.”


YG's Yang Hyun Suk talks about the KBS Music Bank controversy



Source: Sports Today via Nate
by Supermaron March 3, 2011

Recently, there has been much debate about Big Bang’s appearance on KBS’s “Music Bank“, where the producers and YG ultimately couldn’t come to a consensus about Big Bang’s appearance, and the extent of their comeback stage.

On the situation, YG Entertainment CEO Yang Hyun Suk expressed, “If possible, I want [Big Bang] to appear on [Music Bank]. It’s not right to have popular singers not appearing on a broadcast due to one reason or another but everything must be managed equally. The broadcasting company claimed that YG requested to have ’special treatment’, but it’s untrue , I’ve never done that. We will continue to communicate with the broadcasting company.”

He continued, “‘Big Bang’s unclear controversy’ stemmed from KBS’s claim that if Big Bang only sang one song, then they would be able to appear on the broadcast. It can be confusing when you compare the comeback stages for normal artists and popular artists and see the unequal treatments.”
“We have requested to appear on KBS, but the decision seems somewhat unfortunate, but we will discuss the issue with them again. The broadcasting companies following KBS all prepared a 3-song stage, but since KBS only offered a 1-song stage, I’m worried about what the other broadcasting companies will think of their stages. YG has never asked for special treatment. We politely requested to have the first stage on KBS, but once the situation changed, we tried our best to make the most of the situation. Of course the competing companies will try to make themselves stand out, it’s only a natural instinct to do so.”

On the topic of “KBS and YG’s uneasy relationship”, YG commented, “No matter how much popularity our artists have gathered, we’re only one agency. I’m aware that having an uneasy relationship with a large broadcasting company would only mean harm on our side. I’m afraid that our other artists will receive similar treatment. We only ask for fair treatment.”

He concluded, “We will work on it. If we speak freely, we will reach a good understanding. In the future, we want to work together with KBS. This was a good chance. Please come to a decision that is fair for all parties.”

Big Bang's practice video for TONIGHT revealed



by lawliettaon March 3, 2011

Fans may’ve already caught a glimpse of Big Bang’s TONIGHT choreography after the members heated up the stage on last week’s hour-long SBS comeback episode, but YG Entertainment is giving us a peek at the quintet’s off-air practice sessions with a new video uploaded on Big Bang’s official Youtube channel.

As you may know, the choreography for TONIGHT has been nothing short of dynamic, from the creative use of stage space to the incorporation of microphone stands in motion. G-Dragon’s guitar strumming & dramatic guitar smashing gives the performance an even greater impact on the viewer.

Since this video takes place in the practice room, we get a clearer view of the choreography and how all of the “special effects” come together; check it out below!



Personally, I also love the dynamic levels we see in the choreography – details like the stomping at 0:44-8 and scattered clapping (which completely goes along with the song, as Rowdyruff mentions here) at 1:44-9 really add to the energy of the stage atmosphere.

For comparison’s sake, here’s the first live TONIGHT performance from SBS:



Although the practice video was only uploaded today, fans have already flooded the comment section with feedback. Some amusingly compared the microphone stand choreography to the Wonder Girls‘ iconic Nobody dance, while one viewer mused, “How many guitars do you think GD breaks a day?“