chob mai~? chob maˋk!
Max in All Senses
FR wattina


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Pepsi Max is moving boldly into the new year, shaking up the 0 calorie carbonated soft drink segment with radical package designs based on the new “Max in All Senses” theme. Thailand is the first market to kick off this new global platform, which strongly conveys Pepsi Max’s positioning of maximum satisfaction for all five senses with 0 calories for today’s uncompromising yet health-conscious consumers. Pepsi expects this vibrant new campaign will double its market growth rate this year. Credit by www.pepsithai.com


Taste of Pepsi Max


Sound of Pepsi Max


Touch of Pepsi Max


Scent of Pepsi Max


Sight of Pepsi Max


這次去泰國, BTS 捷運幾乎都被這這些 Pepsi 的廣告牌佔領了
全黑的設計不知道是不是跟泰國現在的王姐的國喪在 "相呼應"
總之, 連麥當勞招牌的底色都可以變成黑的,
就知道泰國的 "顏色表現心情" 讓這些大企業全部入境隨俗 by ajaˊn Helen
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